Yakushev Hermann
👾 Web3, Marketing, Management, Development.
English (C1), Russian (Native), Chinese (B2), Esperanto
I believe that a good product can change the world. Visited 65 countries, lived in China 🇨🇳 and Hong Kong 🇭🇰 since childhood, studied in Russia 🇷🇺, now I live in Southeast Asia 🌏
Introduction
7Featured project
Lab3 Web3 Studio
A product studio shipping Web3 infrastructure and go-to-market for early-stage protocols.
Open case study→Projects
5Lab3 Web3 Studio
A product studio shipping Web3 infrastructure and go-to-market for early-stage protocols.
Zuo Marketing 作营销
Growth and community marketing for crypto projects across APAC markets.
TelegramLab
Automation and analytics tooling for Telegram communities and channels.
Journal
A long-form writing project on technology, travel, and building products.
Oplata
Cross-border payments and settlement experiments for the crypto-native economy.
Cases
8Travels
9
Blog
3Living Between Time Zones
What 65 countries and four home bases teach you about deep work, jet lag, and building products nobody asked you to build.
The Future of AI Agents in 2025
How autonomous agents are reshaping workflow automation and decision making in enterprise environments.
Effective Web3 Marketing Strategies
Navigating the unique challenges of community building and user acquisition in the decentralized web.