The Story
A versatile engineer and product leader with a diverse background spanning AI, Web3, and Marketing. From building decentralized protocols in Switzerland to leading marketing in New York and developing AI agents in the USA, I bridge the gap between complex technology and user-centric products.
Key Skills
Languages
Professional Experience
AI Developer
Spearheaded the integration of advanced LLM agents to enhance user interaction and content generation. Optimized RAG pipelines for superior context retrieval and accuracy. Collaborated with cross-functional teams to deploy scalable AI solutions, driving product innovation.
Chief Marketing Officer (CMO)
- Managed and optimized Google Ads and Facebook Ads campaigns to reach a targeted audience of individuals with disabilities and their families, maximizing reach and engagement.
- Tracked and analyzed email campaign performance metrics to identify areas for improvement and optimize future campaigns for greater impact.
- Developed and executed a targeted LinkedIn outreach strategy to connect with potential clients, partners, and influencers within the disability community.
Business Development & Marketing Specialist (Web3 Investment Fund)
- Twitter outreach, engaging with potential projects, partners, and community members to build relationships and drive brand awareness within the Web3 ecosystem.
- Collaborated with influencers on YouTube, Twitter, and Telegram to promote the fundβs projects, maximizing visibility and engagement in targeted communities.
- Managed databases for lead generation and outreach, efficiently segmenting contacts and sending personalized email campaigns to potential partners, investors, and projects.
- Supported business development efforts by identifying promising Web3 projects and facilitating partnerships to align with the fundβs investment goals.
Product Manager - Web3 Game Launcher
- Led the product development of a cutting-edge Web3 game launcher, overseeing a team of 20 talented engineers and designers.
- Defined and communicated product vision, strategy, and roadmap, ensuring alignment with company goals and market trends in the Web3 gaming space.
- Collaborated closely with sales and marketing teams to understand market needs and translate them into actionable product features and functionalities.
- Managed the product backlog, prioritizing features, and ensuring efficient and effective execution within a fast-paced environment.
- Conducted thorough market research and competitive analysis to identify emerging trends and opportunities within the Web3 gaming landscape.
Chief Marketing Officer (CMO)
- Managed and optimized ad campaigns across Google Ads, Facebook Ads, and Bing Ads, driving increased traffic and conversions while maintaining target CPA and ROI.
- Developed and executed strategies for banner network advertising, effectively promoting the brand across various platforms.
- Email marketing campaigns, creating targeted email sequences and segmentations, resulting in higher open and conversion rates.
- LinkedIn outreach, including contact search and cold sales outreach, to identify and engage potential clients and partners.
- Implemented SEO strategies to boost organic search visibility, resulting in improved website rankings and increased traffic.
- Created high-quality content for blogs, landing pages, and marketing materials to support SEO and branding efforts.
- Spearheaded business development initiatives, identifying new opportunities, fostering partnerships, and negotiating deals to drive company growth.
Full Stack Developer (Web3)
Automated Cryptocurrency Trading
Languages: JavaScript, TypeScript, HTML, CSS, Solidity
Frameworks: Node.js, Express.js, Next.js, Vue.js
Databases: MongoDB, PostgreSQL
Blockchain Technologies: Ethereum, Hyperledger, Web3.js
API Integration: RESTful APIs, GraphQL
Version Control: Git
Testing: Unit testing, integration testing
Influencer Marketing Manager & Growth Hack
- Collaborate with internal teams (marketing, creative, product) to brainstorm and develop influencer marketing campaigns that achieve specific goals (e.g., brand awareness, product promotion, user acquisition).
- Craft creative briefs and guidelines for influencer content creation, ensuring consistency with TikTok's brand voice and messaging.
- Negotiate contracts and compensation with influencers, ensuring compliance with TikTok's policies and legal requirements.
- Manage campaign timelines, deadlines, and deliverables, ensuring timely and successful execution.
- Research and identify relevant TikTok influencers, bloggers, and content creators who align with TikTok's brand and target audience.
- Develop strategies for reaching out and engaging with potential partners, including crafting compelling outreach messages and proposals.
- Manage a database of influencers, track their performance, and categorize them based on their niche, audience size, and engagement metrics.
Full Stack Developer (Web3)
Develop and maintain the user interface for a native mobile wallet application (iOS and Android).
- Front-End: React Native, Flutter, or other mobile UI frameworks.
- Blockchain: Solidity, Web3.js, Ethereum (or other relevant blockchain networks).
- Design: Figma
Front-End Developer
- Build and maintain user-friendly web applications and interfaces for various Moscow City projects (e.g., city services, tourism portals, information websites, event platforms).
- Implement responsive designs that work seamlessly across desktop, mobile, and tablet devices.
- Ensure that the user experience is intuitive, accessible, and engaging.
- HTML5, CSS3, JavaScript, TypeScript
- Experience with modern front-end frameworks (React, Angular, Vue.js)
Product Manager - Instagram Growth & Engagement Platform
- Collaborate with engineering, design, and marketing teams to develop and iterate on the Instagram mass following software.
- Manage the product development lifecycle, from initial ideation to launch and post-launch optimization.
- Define and track key performance indicators (KPIs) to measure product success and user engagement.
- Develop strategies for user acquisition and growth, leveraging marketing channels, partnerships, and social media marketing.
- Identify opportunities for monetization, such as subscription models, in-app purchases, or advertising.
Frontend Developer (Mobile Apps)
Developed and implemented user interfaces for Novie Technologii and Sberbank using React Native, collaborating closely with designers to ensure a seamless user experience across different platforms.
- Wrote clean, maintainable, and thoroughly tested code adhering to best practices, ensuring code quality and contributing to continuous integration processes.
- Collaborated with backend engineers to integrate new features and ensure smooth communication and data flow between front-end and back-end components.
- Proactively identified and resolved issues, optimizing app performance and ensuring a smooth user experience.
- Kept abreast of the latest trends and technologies in mobile app development, actively exploring and experimenting with new frameworks and libraries.
Education
Incomplete higher
2018Peoples' Friendship University of Russia (PFUR) π·πΊ
Institute of World Economy and Business (IWEB)
Business Management (Remote)
2018HKUST ππ°
Professional development, courses